Santoni - SS24 Women's collection presentation
WHERE AND WHEN
Milan, September 21st 2023.
WHY
SS24 Women’s collection presentation, on the occasion of the latest Milan Fashion Week.
THE PROJECT
Santoni showcased its SS24 Women’s collection, and celebrates its motherland Marche through colors and new shapes reminescenses. The fashion icons Carla Bruni and Bar Rafaeli attended the presentation with a specific press office amplification strategy.
+ 350
guests attended the event, including the International press and talents
+ 224M
users between print, online and broadcast coverage gained
40
features out right after the event, talking about the collection
